Chapter 8

Eco-responsible printing techniques

Reading time: 20 minutes
In this chapter, you will learn how to:
  • Understand the printing process;
  • Choose the right printers, papers and inks for your print media;
  • Manage the distribution and delivery of these materials more responsibly.

What impact does printing have?

After centuries of use, print retains a place of choice in the communications sector, because of its ability to stand the test of time and convince thanks to its concrete, tangible aspect, which sets it apart from digital. The volume of paper printing therefore remains substantial on the planet, and it is up to us to minimise its impact.

The footprint of printed material means paying particular attention to the paper and inks used. Beyond that, distribution will have a major impact on the carbon assessment of print.

How can you limit the environmental impact of printing?